Profit looks good on paper, but cash is what keeps your business alive. Learn why cash flow matters more than profit and how to keep it steady.

Even the most organized small business owners can get tripped up by hidden expenses — from software subscriptions to licensing fees. In this post, I break down six common costs that often go overlooked and share simple, practical strategies to help Modesto entrepreneurs plan for them before they impact cash flow.

Revenue alone doesn’t tell the full story. In this post, I highlight three financial metrics — gross profit margin, operating cash flow, and net profit — that give Modesto small business owners a clearer picture of performance and sustainability.

Your profit and loss statement, balance sheet, and cash flow report do more than help at tax time — they guide smarter business decisions year-round. In this post, I show you how to use financial reports to improve pricing, hiring, and planning.

Choosing the right business structure — Sole Prop, LLC, or S Corp — impacts more than just paperwork. In this post, I explain the pros, cons, and tax implications of each entity type so you can make a smart financial decision for your new business.

Many new business owners overlook the most important financial step in their first year: setting up proper bookkeeping. In this post, I explain why separating business and personal finances from day one can prevent costly mistakes — and how to do it right with simple, actionable steps